Mark Moore
Illustrator & Art Director12+ years experience in art direction, character illustration and design for motion.

Hello.

My name is Mark.I've worked in the motion graphic + animation industry as an Illustrator and Art Director since 2013. In 2025, After 12 years at a leading studio, Wyzowl, I'm parting ways to focus on taking new projects as a freelancer.My focus is on characters and motion but I've got experience in most areas of visual design.

  • Illustration

  • Character Design

  • Vector Art

  • Design for Motion

  • Animation

  • Storyboards

  • Art Direction

  • Infographic/Data Vis

  • Ebook Design

Past clients include: Paypal, Intuit, Virgin atlantic, HSBC, Bridgestone, Corning, GE healthcare, Seagate, Experian, Citizens Bank, Lexar, HP, Crucial, Capital One, LG, Standard Chartered, Metlife, Dell, Tom Tom Telematics, British American Tobacco, The Guardian, Ramada, Clear Channel, Oxford University Press, Deloitte, Imperial College London, Deluxe, Canon, New York Life, New York University, and somewhere in the region of 150-300 startups.

If you'd like to work together or have a project in mind, you can use the form below or reach me at hello(at)markmoore2d.com

Mark Moore
Illustrator & Art DirectorHere are some case studies of some of my favourite projects. Please click any example for more info.

Mark Moore
Illustrator & Art Director

Zero Deposit

Zero Deposit is all about making renting easier. Instead of shelling out a big security deposit, tenants just pay a small fee. This way, landlords still get covered for any damages or missed rent, but it’s way less of a hassle for renters. It’s a win-win!I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.

Mark Moore
Illustrator & Art Director

ShipTop

ShipTop is a logistics company that simplifies international shipping. They offer package forwarding, meaning they receive your items and then send them to you anywhere in the world. It’s a great way to get products from different countries without the hassle of dealing with international shipping yourself!I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.

Mark Moore
Illustrator & Art Director

ERW - My flight pack

My Flight Pack was a simple three-step hydration solution designed to help your body handle the stress and dryness of flying. After years of research, it aimed to tackle travel fatigue effectively. The product is no longer on the market but I'm still really happy with the work I did here!I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.

Mark Moore
Illustrator & Art Director

Texas Wic

Texas WIC (Women, Infants, and Children) helps families stay healthy by offering nutrition education, healthy food, and support for pregnant women, new mums, and young kids. Their goal is to ensure families have the resources they need for good nutrition and well-being, giving kids a healthy start in life!I worked with Sherry Matthews Group and Texas WIC who were developing an app to help new mothers with nutrition and breastfeeding support. I created 12 illustrations for sections of the app.

Mark Moore
Illustrator & Art Director

HSBC

HSBC, or Hongkong and Shanghai Banking Corporation, is one of the largest banking and financial services organizations globally. Founded in 1865 to support trade between Europe and Asia, it offers services like personal banking, commercial banking, and wealth management. I've worked with HSBC on a number of videos over the years.I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.

Mark Moore
Illustrator & Art Director

Paypal

PayPal is a popular online payment platform that makes it easy to send and receive money.I worked with Paypal to create a series of short videos to support blog articles they had written. I followed their guidelines to create complimentary graphics, however, the videos did end up using only icons from their approved icon set. Below I've included some of my initial style frames.I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.

Mark Moore
Illustrator & Art Director

McKesson

McKesson delivers medications and medical supplies to hospitals and pharmacies, helping ensure patients receive the care they need. With a focus on technology and innovation, McKesson aims to make healthcare more accessible and efficient for everyone.I've worked with McKesson on a series of videos over the years.I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.

Mark Moore
Illustrator & Art Director

Samsung

Samsung is a South Korean tech giant known for its wide range of electronics, including smartphones, tablets, TVs, and home appliances.I worked with Samsung to create a video showcasing their DEX tech for use in education.I worked on the Illustration, Art Direction and Storyboarded this video. I collaborated with writers and animators whilst at Wyzowl to deliver this project.